Brand kit · powers your creative
Brand
Everything the engine draws from to build on-brand creative — voice, colors, type, and the competitors you're up against.
Demo data
Completeness
78%
Voice & tone
Tone patterns · do
Lead with the outcome, then the how
Use active voice. Short clauses. Specific verbs.
Be specific — name the number
Never say
synergy
unleash
revolutionize
game-changer
Color palette
Typography
Acme Brands
The quick brown fox jumps over the lazy dog.
Geist · Instrument Serif
Competitors
The engine tracks these for positioning and counter-creative.
RivalCorivalco.com· Earbuds — aggressive CTV
NorthPeaknorthpeak.com· Running — UGC / TikTok
Atrium Studios & Autopilot pull from this brand kit.
Every creative they generate is on-voice, on-color, and on-brand by default.